Personal over predictable
Your home should never feel like a showroom built for someone else. Every design begins with your life, preferences, and point of view.
About Ashley
Meet the Designer.
Ashley Urban creates personal, polished interiors that feel as beautiful to live in as they look.
Founder & principal designer
Ashley Urban.
Ashley is a self-taught designer, entrepreneur, and mother of two boys with a passion for creating homes that feel elevated, welcoming, and unmistakably personal.
With more than a decade of design experience, she blends modern glam, luxe minimalism, and collected warmth with the comfort and function real life requires. Her thoughtful, collaborative approach transforms each client’s story into a home that feels tailored and timeless.
Ashley’s work and entrepreneurial journey have been featured in American Lifestyle magazine and profiled by VoyageDallas, Shoutout DFW, and Bold Journey.
Work with AshleyWhat guides the work
Beauty is powerful.
Meaning makes it last.
Function is part of luxury
True luxury makes daily life feel easier. Flow, comfort, storage, lighting, and durability receive the same attention as beauty.
Details create the feeling
The right metal, hem, silhouette, and glow can change the emotional temperature of a room. Nothing is accidental.
Begin your transformation
Ready for a home that feels unmistakably yours?
Choose a convenient time to speak with Ashley about your space, vision, and next steps.
Book your consultation